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Dan Ariely 2 Books Collection Set - Predictably Irrational & Honest Truth - Non Fiction - Paperback

Dan Ariely

Dan Ariely 2 Books Collection Set - Predictably Irrational & Honest Truth - Non Fiction - Paperback

GTIN: 09789124090364
MPN: PLD13118
condition: new

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Titles in This Set:. The (Honest) Truth About Dishonesty: How We Lie to Everyone – Especially Ourselves. Predictably Irrational: The Hidden Forces That Shape Our Decisions. Condition: New. Format: Paperback. Publisher: HarperCollins. Category: Non Fiction / Popular Psychology & Behavioural Economics. Overview. This Dan Ariely 2 Books Collection Set brings together two of the world's most talked-about behavioural economics titles in brand-new paperback: The (Honest) Truth About Dishonesty and Predictably Irrational. Written by Duke University professor and three-time New York Times bestselling author Dan Ariely, both books use witty, real-world experiments to show why humans consistently act irrationally, cheat, and make choices that defy classic economic logic — ideal for fans of popular psychology, self-help, and business non-fiction.. About the Books. Predictably Irrational was Ariely's ground-breaking debut, asking why intelligent people so often make illogical decisions in everyday life — from overpaying for coffee to choosing the wrong romantic partner. Through a series of clever, real-world experiments, Ariely shows that our mistakes are not random but systematic and predictable, uncovering the hidden forces of pricing, expectation, and social norms that quietly steer our choices. The book became a global bestseller for its playful, accessible take on serious behavioural science.. Ariely followed this with The (Honest) Truth About Dishonesty, turning his attention from irrational spending to irrational ethics. Drawing on ingenious experiments conducted in classrooms, offices, and even his own life, Ariely investigates why ordinary, otherwise honest people cheat a little — and what allows businesses and individuals alike to rationalise dishonest behaviour. He explores what makes cheating "contagious," why getting caught matters less than we assume, and how small changes to our environment can nudge us toward greater honesty. Together, the two titles make an ideal introduction — or gift — for anyone curious about the psychology behind everyday decisions, dishonesty, and the strange, predictable ways our minds really work.. Two brand-new paperback bestsellers by a globally recognised behavioural economist. Accessible, witty writing packed with real experiments and relatable examples. Perfect gift set for fans of popular psychology, self-help and business books. Explores decision-making, dishonesty, pricing psychology and willpower. Great value bundle compared with buying each title individually. About the Author. Dan Ariely is the James B. Duke Professor of Psychology and Behavioral Economics at Duke University, with appointments at the Fuqua School of Business, the Center for Cognitive Neuroscience, and the Department of Economics, and a former visiting professor at MIT's Media Lab. A three-time New York Times bestselling author and founder of the Center for Advanced Hindsight, his work has been featured in the New York Times, the Wall Street Journal, and Scientific American, and he is a regular commentator on CNN, CNBC, and NPR's Marketplace. He lives in Durham, North Carolina, with his family.. Why You'll Love This Collection. Two thought-provoking, bestselling reads in one great-value paperback bundle — ideal for anyone who loves psychology, behavioural economics, or simply understanding why we all do the things we do.. Please Note: Cover shown is the UK paperback edition; ISBN/cover may vary slightly by print run.

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